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WINE IS,” the new catalog by Elemento Indigeno, presented in Milan at the Lynk&Co space on Corso Venezia 6, on May 22, 2024.
29 May 2024

Elemento Indigeno unveils the new catalogue

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  • Under : news, Ufficio stampa, wine-tasting, Zedcommpr
29 countries, 75 producers, and more than 360 labels divided into 8 macro categories and 6 thematic sections for in-depth exploration. These are some of the numbers behind “WINE IS,” the new catalog by Elemento Indigeno, presented in Milan at the Lynk&Co space on Corso Venezia 6, on May 22, 2024. A captivating and unconventional location, perfect for showcasing the diversity and myriad facets that make the wine universe unique.
The stars of the day were the wines, with a broad and varied selection of labels available for tasting. Fun, ever-changing, fresh, and youthful, they were passionately presented by the producers themselves and the Elemento Indigeno team. To help guests navigate through the numerous labels, the event was organized into 8 thematic corners, each dedicated to a macro category and celebrated for its unique characteristics: Wine is…a rockstar, roots, contaminations, a rematch, a guardian, a backpacker, conviviality, finished. Elemento Indigeno has masterfully transformed the theme of prejudice into a celebration of diversity. “WINE IS” is not just a catalog but an ode to the stories, traditions, dreams, and revolutions of the featured producers, offering a profound and respectful look at the many shades of wine.
With “WINE IS,” Elemento Indigeno invites everyone to discover and appreciate the cultural richness and passion that every bottle of wine can tell, breaking down barriers and prejudices to embrace diversity in all its forms.

Presentato a Milano il Vda Donnas DOC, il nuovo progetto della famiglia Grosjean.
24 May 2024

Vda Donnas DOC is the new Grosjean project

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  • Under : news, Ufficio stampa, wine-tasting, Zedcommpr

Vda Donnas DOC is the new Grosjean project. It is a wine born from the skilful care and dedication of this variety, located in the hamlet of Le Roncdevaccaz, which, it must be emphasised, is rooted in very ancient traditions, despite the difficulty of growing it due to the steepness of the surrounding mountains. In these places, centuries-old terraces, supported by walls up to 4 metres high, are able to cope with the steep slopes and support the vines in pergolas, known as topie. This is where heroic viticulture finds its highest expression. This family of vignerons, which has always been involved in the cultivation of no less than 11 grape varieties from the Aosta Valley, is proposing a new label as a symbol of a true and authentic expression of this Nebbiolo biotype. It is with great pride that we present this new project,” says Hervé, “the company has invested in the area by purchasing new plots of land and, although production is still limited, we hope to increase it in the near future. He continues: ‘Despite the very difficult conditions in which we have to work, the vine and the care we give it remain at the centre of everything: Vda Donnas represents our region and our territory in a strong and identifiable way’.


Presented to the press in Milan the editorial project commissioned by the Consorzio Tutela Vini della Maremma Toscana
20 May 2024

Presented in Milan the book “MAREMMA TOSCANA – A journey through people, places and tastes”

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  • Under : Evento, eyewear, news, Ufficio stampa, vino, wine-tasting, Zedcommpr

Presented to the press in Milan at the Radisson Hotel Collection Santa Sofia, the editorial project commissioned by the Consorzio Tutela Vini della Maremma Toscana and published by Gruppo Editoriale: “MAREMMA TOSCANA – A journey through people, places and tastes” with texts by journalist and food and wine critic Aldo Fiordelli. Aiming to enhance the territory where the wines of one of the most dynamic denominations in Tuscany are born, the Consorzio enthusiastically embraced the project, convinced that there is much to tell and discover not only for wine and food enthusiasts but also for all those in search of genuine and wild places. Among flavors – represented by 34 ambassadors of Maremman cuisine – stories, nature, memories, and the unpublished photographs by Dario Garofalo, which accompany the reader in this land with extraordinary light. A 300-page bilingual volume (English/Italian) full of suggestions, but also a practical guide that divides the Maremma Toscana into five territories – Colline Metallifere, Colline di Maremma, Costa d’Argento, Tufo, and Colline Amiatine – each further divided into micro-areas, revealing must-see places and experiences chapter by chapter through anecdotes and elegant illustrations. MAREMMA TOSCANA – A journey through people, places and tastes is available in the best bookstores in Italy, on the most important online bookshops, and at gruppoeditoriale.com.


15 May 2024

Safilenes in Lagoon

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  • Under : Evento, eyewear, news, Ufficio stampa, vino, wine-tasting, Zedcommpr
On 12 April, Safilens, Italy’s leading company in the contact lens sector, coordinated the presentation, held at the Auditorium of the Fondazione Banca degli Occhi del Veneto ETS in Mestre, of the TYMP study focusing on the efficacy of a tyrosine-releasing contact lens in the management of myopic progression in young people. A study conducted by Dr. Antonio Frattolillo at the U.O.C. Ophthalmology Unit of the Ospedale dell’Angelo – Azienda ULSS3 Serenissima, Venezia Mestre. The study, the first of its kind in Italy, is characterised at national and European level by the composition of the subjects involved and the statistical power of the protocol. Speakers at the presentation conference included nationally and internationally renowned specialists. The presentation was attended by a group of selected journalists from the trade press and the health pages of the main lifestyle publications.
Zedcomm, in addition to taking care of the Safilens press office, handled the total organisation of the conference, the incoming of journalists, the organisation of leisure activities – visit to the Peggy Guggenheim Collection, aperitif and dinner at Alajmo’s Quadrino in Piazza San Marco – the accommodation of non-sector guests and logistics.

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