Eyewear “shines” in Munich!
Eyewear “shines” in Munich! Part of our eyewear team has just returned from OPTI 2024, the first international trade fair of the year dedicated to the optics, ophthalmology, machinery and lens industry. From January 12 to 14 inside the four halls of the Munich Messe among the 390 exhibitors were our customers such as Blackfin, INVU, Lightbird, Look, MEI System, Nirvan Javan, Safilens, OTTIMI, TPI. The German trade fair is always an important opportunity to present the new products and previews of the year to the Italian and international trade press and to discover the trends proposed by new brands mainly from Northern Europe. For our companies, Germany continues to be an important reference market: according to the latest ANFAO data, it represents the third global market worth about 200 million euros and with a growth trend for prescription frames and sunglasses of 12 percent compared to last year. Next appointment for our full team: MIDO in the halls of Rho Fiera Milano from February 3 to 5, 2024
Zedcomm at the Presbyopia Forum in Naples
On November 5th and 6th, at the Hotel Royal Continental in Naples, in front of Castel dell’Ovo, took place Presbyopia Forum 2023 -formerly Progressive Business Forum (organized by Fabiano Editore): the event, dedicated to this visual defect, is now at its fifth edition and keeps proving itself as an important point of reference for Italian Presbyopia specialists. The 2023 edition saw an open dialoguewith medical professionals, increasingly involved in the issues related with multifocal proposals. The event proved to be a success in terms of public – opticians and industry professionals – who filled the plenary room. Zedcomm was present for their ophthalmology client, EssilorLuxottica, for the Varilux and Transitions brands. We supported our customers in the creation of video interviews recorded during the event for B2eyes TV channel and for the Askanews press agency.
Cleto Munari’s eyewear collection premiered at Mondelliani shop
On 21 September at Mondelliani in Via dei Prefetti 11 in Rome, the international preview presentation of Cleto Munari’s eyewear collection took place at the presence of the artist. Passionate about eyewear, design accessories and art since 1961, the ‘Mondelliani’ have distinguished themselves over the years for their scrupulous and futuristic research work by travelling around the world to find the most extraordinary models, becoming a point of reference for innovative and unconventional designs.In his 50 years of artistic production, Cleto Munari once again chooses to express his creativity in a different sphere, creating a collection of signature objects poised between art and design. Concave and convex, empty and full. Each shape is a stratification of Cleto Munari’s artistic and intellectual experiences. The collection consists of 13 models. Colour is an indispensable part of the compositional game: it cleverly reveals the playful aspect of the collection. “Colour is much more than a ‘verb’ for me: it is essence like form,” Cleto Munari declares.
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