24 November 2023

Mobart presents the Woodframe project

Mobart presents the Woodframe project. Mobart, a company from the Agordino region specializing in the design and production of custom and project-based wood furniture and finishes – presented a preview of the new WOODFRAME project at an exclusive event open to architects and the press. The new collection of decorative design panels – almost squares -have in their soul the concept of wood paneling here revised as a single element, able to express the uniqueness of the essences, which have always been used by MOBART BEN. The Company’s craftsmanship has been employed in the creation of an unprecedented series of artifacts that arise from the union of materials and patterns inspired by the events and emotions of the wonderful Dolomites.
24 October 2023

A trip to the Langa to discover the new vintages of Drink Wines, Not Labels

In September, we have accompanied a group of content creators and lifestyle journalists to discover the project designed by Alessandro Salvano in Montelupo Albese. DWNL®, acronym for Drink Wines Not Labels, is not only the name of the brand, but also the manifesto chosen by Alessandro for his winemaking journey started in 2019. The focus of the project is clear from the beginning: Alessandro wants to channel his passion for Burgundy, and does so by vinifying Nebbiolo with a whole bunch fermentation, using exclusively indigenous yeasts, without clarification or filtration and with low quantities of sulphites. Four years and five harvests later, DWNL® presented the new vintages of classic products from the Langa and some international contamination: Nebbiolo, Dolcetto, Chardonnay and Pinot Noir. An afternoon in the vineyards that give life to these wines born outside the borders, beyond the rules and schemes of Disciplinari. An experience that reached its high point at sunset, with a special tasting among the rows, followed by a dinner paired with Barolo, at Petti’s Bistrot, under the striking walls of the Castle. Here, Chef Gabriele Boffa – from the 1 Michelin star restaurant La Locanda del Sant’Uffizio in Penango – surprised the guests with his creations, paired with a special selection of wines curated by Salvano. A journey where we tried to forget rules and preconceptions and to let ourselves be carried away by pure winemaking passion, not restricted by the label.

17 October 2023

Atelier.C presents its designer bags

Atelier.C presents its designer bags . On 10 October 2023, Zed_Comm organised the press presentation event of Atelier.C Firenze, a boutique that combines fashion and design based in the Tuscan capital, which chose our agency to represent it in its communication and press office activities.  10 journalists attended the event, reporting great interest in the brand and its unique proposals. Marco and Alice, the two founders and hosts, presented the brand, with its history and values, allowing people to observe and try on designer bags, Haute Couture dresses and finely detailed pieces of furniture.

17 October 2023

The Tuscan winery Fèlsina for its first official presentation to the wine press

On October 3, we joined the Tuscan winery Fèlsina for its first official presentation to the wine press, where we tasted its most identifiable wines, Fontalloro and Rancia, in three different vintages. The winery, which is already well-known in the wine scene, wanted to formally introduce itself to Milanese wine journalists through an informal lunch that would allow them to tell about the winery and its wines, with interlocutory moments and exchanges between the guests. ZedComm was responsible for organizing the press luncheon together with the winery, from the choice of location to the definition of the menu and wine pairing. It also handled all invitations, recalls to journalists and related follow-up after the event. The event was attended by twelve wine journalists, who were able to get acquainted with the reality of Fèlsina to tell about its activity and work as fully as possible. The event made it possible to create new relationships with some newspapers and strengthen ties with those already known.