28 July 2021

Villa Santo Stefano chooses Zed_Comm for press office activities and media relations in Italy

Villa Santo Stefano is the choice of Wolfgang Reitzle who, after many years as manager for leading car manufacturers in Germany, made the decision to produce his own wine and oil amongst the hills of Lucca, a land with a mild climate and generous harvests. Born in Neu-Ulm in Germany, Reitzle used to spend his summers in Italy with his family as a child. His passion for Tuscany led him to purchase Villa Bertolli, which should just have been a house to spend a few months in with his wife, Nina Ruge, in Tuscany but turned out to be transformed into an agricultural company dedicated to the production of oil and wine. Today the company produces around 50.000 bottles of wine and 2.000 liters of extra virgin olive oil in its 12 hectares of land, and its management pays special attention to the environment, as well as having a specially dedicated area for hospitality.

21 May 2021

Hapter chooses Zed_Comm to manage pr and press office activities addressed to trade eyewear media

Belluno-based Italian venture HAPTER, born in 2013 as a research project on new materials and techniques for premium design eyewear, opted for Zed_Comm to handle its public relations and to organize communication activities towards national and international media within the eyewear sector.

The starting point is the retrieval of an old pair of glacier military goggles: this event was the spark to start HAPTER, a pioneering entrepreneurial project, giving life to an unprecedented product and an avant-garde manufacturing process which led HAPTER to full production independency and self-sufficiency over the years, allowing the use of unique raw materials – e.g. fabrics and pigmented rubber, melted on a surgical steel structure – and top-quality mechanical solutions which obtained international patents and contributed to achieving top recognitions within the most popular and high-profile Product Design Awards. HAPTER has been immediately welcomed with enthusiasm and selected by the most eminent optical boutiques and concept stores world-wide, positioning itself in the premium segment of the eyewear market, as a result of an unconventional, cutting-edge design formula which synthesizes performance and aesthetics in a radical, breaking-new approach.

13 May 2021

Villa Bogdano 1880 chooses Zed_Comm for press office activities and media relations in Italy

The fearless custodians of biodiversity and the identity of the territory’s wines, Domenico Veronese and Lucio Tessari from Villa Bogdano 1880, have chosen Zed_Comm as partner for communications, press office activities and public relations for the Italian market.

Villa Bogdano 1880 is located in Lison di Portogruaro, near Venice and between the Alps and the Adriatic coast. The territory within the Planitia Estate is a true environmental oasis, classified as a Site of Community Importance by the European Union for its varieties of flora and fauna, where organically certified wines grow just a stone’s throw from lowlands woods dating back to 1200.

Domenico Veronese and CEO Lucio Tessari have been at the helm of the Estate since 2016 and are responsible and respectful custodians. The single Estate is bordered by two rivers which is a great advantage as during the 1920s it allowed the original characteristics of the land to be maintained, whilst today it protects the vineyards from possible external contamination. In the 110 hectares of vineyards, whose roots sink into a clay-rich chalky terroir, low yields are favored, with much attention paid to protecting the ancient vines and enhancing the native varieties. As well as Tai and Glera, there are vineyards of Refosco dal Peduncolo Rosso and Malvasia has been replanted. These choices have allowed Villa Bogdano 1800 wines to strengthen their identity, winning them prizes and finding them a specific place in the international market. Lison Classico Docg, Merlot Riserva 195 and Lison Pramaggiore Refosco dal Peduncolo Rosso Doc in particular are the leading wines.

7 April 2021

Respected winemaker and progressive grapegrower who reshaped the Barolo and one of the greatest producers of the Langhe, Domenico Clerico Estate has chosen Zed_Comm PR as its partner for his communication, press office and public relations activities for the Italian market.

Domenico Clerico has been one of the greatest innovators in the Italian wine world, thanks to his constant commitment towards the enhancement of the Barolo qualities and guided by a philosophy and passion that he was able to skilfully pass on to those who have followed in his footsteps.
Zed_Comm will be responsible for developing and executing a comprehensive corporate communications plan concerning the Estate, its wines, the connection with the territory, its history and its momentum towards the future, to target key media, with an action aimed at the Italian newspapers of the sectors of interest to increase Domenico Clerico’s brand visibility.