9 November 2022

Merano Wine Festival 2022

The 31st edition of the Merano Wine Festival entitled “Breath and Cry of the Earth” took place from 4 to 8 November. A packed program of masterclasses and walk around tastings in which the press and trade operators were able to taste the award-winning wines of WineHunter Helmuth Köcher, who for decades has been staging one of the world’s best and most popular food and wine events, in the heart fo the Alps. Merano is the ideal location for a festival with an international flavor and the headquarters of the Kurhaus, an authentic Art Nouveau symbol of the Tyrolean city, is the treasure chest where, on an annual basis, rigorously selected producers present their best labels. The last edition saw the participation of 1,500 visitors per day and many awards of excellence that returned a complete picture of the Italian food and wine scene. More than 450 wineries, 200 artisans of taste and 15 chefs took part in the event.

Among the names of the national wine panorama present, as every year, were also many wineries followed by our Agency which have allowed us to tell journalists many news from all over Italy: Alois Lageder (Alto Adige), Castello di Fonterutoli (Chianti Classico), Domenico Clerico (Piedmont), Fonzone (Campania), Lungarotti (Umbria), Monteverro (Tuscany), Venturini Baldini (Emilia Romagna) and the oenologist Luca D’Attoma with his numerous collaborations. A full immersion between labels, territories, and people while waiting for the next edition of the Festival.

24 October 2022

Tenuta Mazzolino, a unique vertical tasting to celebrate the forty grape harvets

The flagship winery in Corvino San Quirico opened its doors to a select group of journalists.

On 18 and 19 October, Tenuta Mazzolino – 20 hectares gently nestled in the Oltrepò Pavese DOC hills, on the right bank of the river Po, along the 45th parallel – welcomed a group of journalists for a special event: to celebrate together the forty harvests, opening historical vintages of their flagship wine, NOIR, a fine and elegant Pinot Nero. Historic vintages have been opened in the private winery of Enrico Braggiotti, founder, mind and heart of the estate, now led by his niece Francesca Seralvo. In addition to being an opportunity to meet friends and the press, the vertical tasting on 19 October – led by Filippo Bartolotta with the support of Francesca and Stefano Malchiodi, oenologist of the winery – gave the opportunity to learn something new from the evolution of wines over time, to appreciate the nuances of the different vintages and to discuss the incredible ecosystem from which they come. Dinner on the 18th was organized by Oreste Corradi – patron of Locanda Vecchia Pavia al Mulino, a long-time friend of the winery and its staff. After many years in the business and a Michelin star guarded since 1988, Oreste decided to close the restaurant, but continue to work on special projects, such as that of Tenuta Mazzolino.

4 October 2022

Marmomac, natural stone on stage in Verona

Marmomac, the leading international trade fair dedicated to the entire production chain of marble and natural stone, has just ended. Not only business and networking for the 47,000 operators who came from 132 nations, but also culture and training for students and professionals.

Exhibitions with exclusive projects highlighted not only the beauty and variety of natural stone, but also its potential uses and processing techniques entrusted to sophisticated technologies and machinery. Added to this was a program of events, lectio magistralis and workshops capable of spreading the culture of marble to an international audience.

Finally, one of the most eagerly awaited events was the return of the Best Communicator Award, a prize reserved to exhibit design.

Go to the event website
28 September 2022

Silmo, a fair of excellence dedicated to the eyewear scene

The Salon mondial de l’optique was held from 23 to 26 September 2022

After two challenging years, an air of optimism and business has returned. The Paris Exhibition was attended by 750 exhibitors and 27 thousand visitors from all over the world. The public was able to admire the new eyewear collections, sunglasses and optical frames, new machinery and novelties also in terms of lenses and services. The Team, Zedcomm was present at the event to follow various clients from the eyewear world, organize interviews and meetings with stakeholders and the national and international trade press. Fairs represent an important moment of meeting and dialogue between all the players involved. The following companies were present at the 2022 edition:

Immagine98. The Cadore-based company whose hallmarks are creative flair, the study of shapes and materials and the ability to launch different collections with a strong personality – which presented the new sun and optical collections of its four brands : X-IDE, Rye&Lye, MIC and I-Man. at the stand of ArtMonium, the company’s new French distributor;

KOMONO, the eyewear brand that since 2009 has been the spokesperson for innovation and contemporary design in the world of accessories – watches and eyewear – thanks to its inspiring style, striking colour palette and the FW 2022 collection of optical eyewear, some previews of the new 2023 sunglasses collection and the exclusive collaboration between the brand and Walter Van Beirendonck, the renowed Antwerp-based designer.

LIGHTBIRD, the innovative brand created by the designer Corrado Possono who flew to Paris with the lLight_SOCIAL collection, a real chromatic revolution: a series of new limited edition frames with unique color combinations, made exclusively for LIGHTBIRD, a 100% Made in Italy brand.

23° EYEWEAR, the eyewear brand with a sustainable vision of circular design, debuts at the French fair with its collection of optical frames and sunglasses with an agender aesthetic with pure shapes that recall the geometries found in nature and the superior quality of Barberini mineral lenses, made in four types designed exclusively for this line.

DANSHARAN. “Anima Armena” is the new Dansharian collection, launched in 2022, designed and signed by Alain Miklitarian – the creative genius who revolutionized the concept of eyewear – and produced by DANSHARI, the Made in Japan eyewear brand born from an idea of Giuseppe La Boria who debuted on the market in 2020 with the exclusive The Art of Minimalism collection, made of acetate and pure Japanese titanium, which offers extremely light and flexible frames, with a refined and elegant design.

Alain Miklitarian plays with colors and shapes, echoing the tones of nature and Armenian culture, without compromising on fashion, respecting his own vision and idea of ​​eyewear, with absolute coherence. For this collection, materials and sober colors have been chosen for every day with flashes of color that express the joie de vivre of this wonderful country.

The laminated temples are made of acetate with a colored titanium core to delicately capture the light as happens in these villages perched on the mountains and surrounded by nature

MEI SYSTEM. Founded in 1985 by Stefano Sonzogni and Raffaele Scudeletti, MEI has always been focused on the development of high quality CNC machines. The debut in the optical sector dates back to the 90s, when the company launched Sphera, a milling machine for shaping sun lenses.

But it was at the beginning of 2000 that MEI literally revolutionized the optical market, first introducing the process of shaping ophthalmic lenses by milling. In fact, the company introduces a new technology which allows, unlike the more common grinding, to significantly increase not only the flexibility of the machine (shapes and inclination on the edge impossible to perform with the old grinding wheels) but also its productivity. Not only that: milling, in fact, is suitable for lenses of any organic material and guarantees greater execution speed and stability than grinding. Thanks to this process it is therefore possible to cut any type of lens into complex shapes, with extraordinary results.

LOOK-made in Italy is an eyewear company that has been designing and producing all the frames in its Italian factories for over 40 years. Extreme lightness, essential design and absolute well-being are the founding principles of the philosophy that has characterized the brand since its inception. The company carries out constant research aimed at developing an excellent product.