24 April 2024

Discovering the new Geodies collection

Discovering the new Geodies collection. Enjoying a coffee, two pastries, and a juice while chatting with journalists from prestigious design magazines is the perfect way to start the day, especially when waiting for the busiest week of the year: Milan Design Week! A breakfast event was held at the Foro Bonaparte showroom to preview the new Geodies collection designed by Patricia Urquiola for Budri. The collection will be presented at the upcoming international kermesse in Milan in April. Geodies is a collection that showcases the evolution of stone, from its natural state to its processed form. The use of geodes and quartz in the collection is a result of careful observation. It is remarkable how geometrically perfect shapes can emerge from rocks or mineral boulders that are deformed and porous at their base. These shapes, such as parallelepipeds and cusps, are highly resistant to chemical degradation, weathering, and water erosion, allowing them to remain intact for millennia. The irregular rock form of geodes makes drilling impossible. This led us to explore new design concepts where marbles and quartz coexist harmoniously – Alessandra Malagoli Budri, Art Director

8 April 2024

Vermentino Grand Prix 2024: top ten unveiled!

The fifth edition of the competition, organized by the Consorzio Tutela Vini della Maremma Toscana, took place at the Hotel Miramare in Castiglione della Pescaia on April 8th. For years, the consortium has been committed to enhancing the potential of this grape variety. The jury, led by Vice Director of Corriere della Sera Luciano Ferraro, comprised representatives from starred restaurants in Maremma, owners of wine shops, delegates from associations, and industry experts. There were 73 wines to evaluate, including special types such as those aged in egg-shaped containers, concrete, amphorae, terracotta, or wood, and wines labeled as “Superiore.”  The winners of a place in the “Top Ten” 2024 of Vermentino Maremma Toscana DOC, listed alphabetically by company, are: CASTELPRILE, PRELIUS 2023 – COLLEMASSARI, MELACCE 2023 – GUIDO F.FENDI, CHICCA 2022 – PODERE CIRENE, CIRENE 2023 – PODERE POGGIO BESTIALE, LÉPIDO 2023 – POGGIO LEVANTE, UNNÉ 2020 – ROCCA DELLE MACIE, CAMPO MACCIONE 2023 – TENUTE BRUNI, UPUPA 2022 – TERRE DELL’ETRURIA, MARMATO 2023 – VAL DELLE ROSE, COBALTO 2021 VERMENTINO SUPERIORE. The project and the wines were presented for tasting at Vinitaly and will be the focus of a special communication campaign throughout the year.
15 January 2024

Eyewear “shines” in Munich!

Eyewear “shines” in Munich! Part of our eyewear team has just returned from OPTI 2024, the first international trade fair of the year dedicated to the optics, ophthalmology, machinery and lens industry. From January 12 to 14 inside the four halls of the Munich Messe among the 390 exhibitors were our customers such as Blackfin, INVU, Lightbird, Look, MEI System, Nirvan Javan, Safilens, OTTIMI, TPI. The German trade fair is always an important opportunity to present the new products and previews of the year to the Italian and international trade press and to discover the trends proposed by new brands mainly from Northern Europe. For our companies, Germany continues to be an important reference market: according to the latest ANFAO data, it represents the third global market worth about 200 million euros and with a growth trend for prescription frames and sunglasses of 12 percent compared to last year. Next appointment for our full team: MIDO in the halls of Rho Fiera Milano from February 3 to 5, 2024

21 November 2023

Zedcomm at the Presbyopia Forum in Naples

On November 5th and 6th, at the Hotel Royal Continental in Naples, in front of Castel dell’Ovo, took place Presbyopia Forum 2023 -formerly Progressive Business Forum (organized by Fabiano Editore): the event, dedicated to this visual defect, is now at its fifth edition and keeps proving itself as an important point of reference for Italian Presbyopia specialists. The 2023 edition saw an open dialoguewith medical professionals, increasingly involved in the issues related with multifocal proposals. The event proved to be a success in terms of public – opticians and industry professionals – who filled the plenary room. Zedcomm was present for their ophthalmology client, EssilorLuxottica, for the Varilux and Transitions brands. We supported our customers in the creation of video interviews recorded during the event for B2eyes TV channel and for the Askanews press agency.