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11 July 2023

Zorzettig chooses Zedcomm!

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  • Under : news, Ufficio stampa, Zedcommpr

The Zorzettig winery has chosen to entrust the Zed_Comm team with its communication, press office and media relations activities. Objective of the partnership? To publicise the historic winery, born in Spessa di Cividale, in the heart of the Colli Orientali del Friuli. The target audience is the local and national media, the trade press and the food and lifestyle press. The winery has a 150-year history and is now led by Annalisa Zorzettig, who took over the reins from her father: she has initiated a renovation project with the acquisition of new vineyards.  The vineyards – 120 hectares in total – have unique terroirs. There is also a Relais – La Collina – a tribute to the Friulian hills, a true pearl of hospitality and food and wine in the territory. The top line is Myò – white wines, red wines and the DOCG Picolit – which are mainly made from indigenous grape varieties, reserves of biodiversity. Alongside these references, the classic Zorzettig line and two bubbles coexist. Zedcomm aims to enhance the positioning of Zorzettig and its wines, talking about the evolution and development of the image to share the values and strengthen the company’s mission.


4 July 2023

Monteverro, aperitif with the artist via Zoom

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  • Under : Evento, Monteverro, news, Ufficio stampa, wine-tasting, Zedcommpr

The Capalbio winery continues its path of artistic contamination and presented the new graphic design for its two “young” wines – Verruzzo and Vermentino – , inspired by a work of art by Davide Dormino, during a zoom wine tasting with some lifestyle journalists. Monteverro is a jewel of a winery in Capalbio, well-known not only for the quality of its wines, but also for its transversal commitment to art, music and culture. Indeed, the estate has always embraced a philosophy of contamination, collaborating with internationally renowned artists. This year sees the debut of the new edition of artist labels. This is the natural evolution of Monteverro’s collaboration with ‘Arte&Vino’, a kermesse curated by Maria Concetta Monaci and organised by the cultural association Il Frantoio, which enhances the collaborations between wineries and artists, finding a perfect harmony of visions between the winery’s oenological identity and the evocative creations. The remote aperitif was held on 29 July and was an opportunity for journalists to have a talk with Matthieu Taunay, the winery’s oenologist, and Davide Dormino, the artist himself, who explained the meaning of his artwork ‘Apollo Resisti!’ by Davide Dormino, an artist from Viterbo, who teaches at ‘Rufa’, and which will be hosted on the estate during Arte&Vino from May 2021. The original work is a bronze sculpture inspired by the Colossus of Rhodes, of which Dormino reproduces only the lower part, the two legs forming a triangle that represents the earth and, at the same time, divinity. The outstretched legs compensate for the lack of verticality due to the loss of the torso. In its incompleteness it takes on a whole new majesty, the legs metaphorically stand like two columns symbolising Art itself, engaged in a test of strength against the world.  Hence the cry: ‘Apollo Resisti! ‘Like the original Colossus, it thus becomes a gateway to all that the horizon behind it brings,’ explains Dormino. The choice of this work for the labels of  Monteverro‘s ‘young’ wines is no coincidence. ‘Young wines represent the essence of our philosophy, a true and sincere expression of that southern Tuscany that is the authentic Maremma,’ explain Monteverro.


16 June 2023

A press trip to discover Tenuta Mazzolino

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  • Under : event, Evento, vino, wine, wine tasting, wine-tasting, Zedcomm pr, Zedcommpr
A premium winery in the Oltrepò Pavese area, a rich story to tell: one of wine, vines and life. That of Francesca Seralvo, third generation, who in 2015 left the law and threw herself wholeheartedly into this adventure. The aim? To carry on the work done by his grandfather first and then by his mother, that is, to make excellent wines – a few labels but all of the highest quality – and to turn Mazzolino into a reference hub for wine culture, for initiatives linked to the world of wine, but also for open-air cinema evenings and wine tastings. Here on these hills of Pavia stands the family villa, recently renovated, from which 12 rooms have been obtained. “A conservative renovation that wanted to keep intact the old-world charm of the family home,” says Francesca, “among old prints and works of art, collected over the years”. Now with this restoration and the creation of 12 rooms, the winery is opening up to a niche tourism “for wine enthusiasts and events”. These were some of the ideas that emerged during the press trip on 18 May: a dozen or so lifestyle journalists were able to immerse themselves in the magical atmosphere of Mazzolino, which bears its name – from mansiolinum, meeting point – in its nature: and indeed the winery is a crossroads of suggestions that fascinates those who visit it. Even in an almost autumnal May that suddenly gives the colours of spring: the sun, the blue sky and an Italian rose garden that is made to be instagrammed.

14 June 2023

Chalices in the air! Pentecost is celebrated in Castellina in Chianti

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  • Under : wine-tasting, Zedcommpr

Tastings, wine tours, and wine games. On 26, 27 and 28 May, the 25th edition of ” Pentecost in Castellina in Chianti” took place, a much-awaited event organised by the Associazione Viticoltori di Castellina in Chianti (SI). Kicking off the event was the most evocative event: “Dining with the Classico”, an evening of fine food and great wines that brought together under the iconic medieval vaults of Castellina around 170 guests, including Italian and foreign food and wine journalists, to taste typical traditional Tuscan dishes accompanied by the best Chianti Classico wines offered by the 40 winegrowers of the Association. On Saturday and Sunday, again along the mediaeval walkway, almost a thousand people, including wine enthusiasts, tourists and the merely curious, stopped by the wine tasting counters to sample the best Chianti Classico wines in the area, accompanied by Tuscan street food prepared by the restaurateurs of Castellina in Chianti. For the more advanced, there was also an entertaining seminar-survey, conducted by Armando Castagno, a wine professional and profound connoisseur of the area, who led a blind tasting of eight red wines, challenging participants to guess the wines of Castellina. During the event, a troupe of Japanese journalists from the lifestyle magazine Crea Traveller explored the village, visiting Castellina’s artisan workshops and the historical and cultural beauties of this delightful Tuscan village.


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