Safilenes in Lagoon
On 12 April, Safilens, Italy’s leading company in the contact lens sector, coordinated the presentation, held at the Auditorium of the Fondazione Banca degli Occhi del Veneto ETS in Mestre, […]
Today the Agency can count on a team of professionals with extensive and varied experience in communications, based in offices both in Milan and Verona. This allows Zed_Comm to operate in public relations, offering innovative communication solutions, event management, marketing projects and digital PR which Clients can take advantage of alongside the traditional services of press office, publicity consulting and media relations.
Thanks to intuition, passion, precision and an innate ability to multi-task – typically female traits which characterize a team that has only recently acquired its first male member – the Agency is able to create a sincere and synergistic relationship with the Client and map out a long-lasting professional path. Moving with ease between small local projects and others of an international flavor, Zed_Comm is a reliable and solid partner for its ability to understand the Client’s needs and elaborate a made-to-measure all-inclusive communication strategy.
On 12 April, Safilens, Italy’s leading company in the contact lens sector, coordinated the presentation, held at the Auditorium of the Fondazione Banca degli Occhi del Veneto ETS in Mestre, […]
A double anniversary for Lungarotti: on 23rd April 2024 the historic Umbrian winery celebrated with a group of journalists the 50th anniversary of the Torgiano Wine Museum and the 60th […]
During Milan Design Week – which took place from April 15th to 21st alongside the Salone del Mobile and with numerous initiatives spread throughout the city – the wines of […]
Vinitaly 2024 is the wine unmissable event. It is the leading wine fair, a must-attend event for all wine industry professionals, as well as wine enthusiasts. Here, you can meet […]
_Institutional relations and relations with opinion makers
_Co-marketing and sponsoring projects
_Endorsement and product placement with influencers
_Strategy consulting
_Drafting texts and press releases
_Relations with journalists and bloggers
_Press review
_Speech and interview writing
_Format development
_Supplier coordination
_Supervision of event set-up
_General organization
_Media coverage
_Budget management and negotiations
_Media planning and purchasing
_Image consulting
_Social media strategies
_Social media advertising campaigns
_Digital PR aimed at influencers and opinion leaders
_Territorial marketing projects
_Brainstorming and creation of promotional projects
_Assistance and presence at trade shows and events
_Consulting in marketing plan development
_Management of contacts with journalists, bloggers and foreign influencers in the wine and lifestyle sectors
_PR and media relations activities during international trade shows
_Organization of events and masterclasses abroad
_Mailing of samples and virtual wine tastings
_Creation of ad hoc projects according to the reference country, also in partnership with local agencies
OGI has been working with Zed_Comm for the past 8 years, they have been instrumental in our worldwide marketing effort. Cecilia Zanasi and her team of talented associates have helped us achieve major success in establishing brand awareness around the globe.
We have found the ideal partner in Zed_Comm for targeted and professional communication. We decided to work with them not just because of their long-time experience but also for their innovative ideas.
Zedcomm follows our company with passion, energy and professionalism! A big thanks to Cecilia and her team.
Professionalism, enterprising spirit, reactivity, so many contacts in the Eyewear world and beyond…not to mention how friendly and pleasant they are… what more could you want from a PR agency?
Fast, efficient, always ahead of the game. Thanks Zedcomm for the outstanding professionalism.
The Boss
After graduating in Languages, Cecilia started her career in the world of communications working for an important American publisher. After having gained ten years’ experience in this role, which frequently took her overseas, she decided to start up her own agency in Italy. Today she guides an all-female team, plus one male to make up the “blue quota” and continues to travel tirelessly from one end of the world to the other.
HR & Media Relations Account
She graduated in Public Relations in Milan, where she has lived all her life. At university she discovered the Press Office course, which made her realize what job she wanted to do. Before arriving at ZedComm she got to know both small realities and large PR agencies, where she was always working on Beauty, which is her greatest passion and which she continues to cultivate along with her writing and communication skills.
HR & Administration Manager
Detail-oriented, organised and pragmatic, Arianna is the left hemisphere of the Zed_Comm’s brain as well as being the key point of contact for all the team’s needs. The agency’s HR manager, she manages the administration and accounting, handles relations with suppliers and makes sure that everything runs smoothly in both the Milan and Verona offices with faultless precision.
PR & Media Relations Senior Account
After graduating in Chinese Language and Literature in Venice, Lucia began her professional career in the event organisation sector at the Fondazione Arena di Verona and Veronafiere. She then moved to Tuscany for a year where she had the opportunity to closely experience the world of wine, whose charm wins her over. Once she moved back to Verona, she devoted herself to the world of arts until 2008, when she decided to go back to wine&food, thus beginning her career in PR, events and travelling around the world.
Senior Account & PR Team Coordinator
Before joining Zed_Comm, Silvia built up her background in the world of communications working in both a small agency as well as a multinational company. With a degree in Languages and Communication, she moves with positivity and extreme professionalism from the world of eyewear to the world of design. She coordinates the work of her colleagues and cultivates relations with the Italian and foreign press.
Social Media Manager
After a law degree, a sommelier course and a master’s degree in collaboration with Gambero Rosso, everything became more social.
She talk about Food&Wine through your devices giving color, creativity and dynamism to every business.
About her free time? Trip and travel to discover every taste of this world.
PR Account & Event Manager
In Zed_Comm Claudia can really put what her degree in Language for Commercial Communications taught her to good use: she organizes, plans, coordinates travel and events all over the world with extreme precision and professionalism. Working in the agency she also discovered a passion for press office, displaying great PR skill with the foreign press, especially in the food&wine world.
PR & Media Relations Senior Account
With a degree in Public Relations and Publicity, Elena transformed her great passion for communication into a career. After finishing her studies, she started work in an agency straight away, effortlessly moving from writing to event management, from media buying to public relations. Starting with the beauty, jewelry and hotelier sectors, she specialized in the interiors, design and architecture sectors.
Operations Executive
A huge music and art lover, she has turned this passion into her work, working as an agent and manager for artists and talent at an international level. Her humanistic studies have increased her aptitude for creating connections led her to become a skilled public relations professional. She joins Zed_Comm to support her colleagues in the operational office and in the several press office activities.
PR & Media Relations Account
A professional journalist who is passionate about wine and food, after years of experience in editorial offices, she worked for more than a decade for an international travel, luxury and lifestyle magazine, often visiting wineries. This is where the lightning struck! In Zed_Comm food&wine just had to be her specialty. Sunny, empathetic, hyperactive, she loves theatre as a spectator, actress and playwright.
PR & Media Relations Account
After graduating in Economics and Cultural Heritage Management, she realised that she would like to work with another kind of art: that of food and wine. Energetic and pragmatic, she fell in love with the world of communication and public relations between one wine tasting and another. She grew up in Vicenza, honed her skills in Milan and finally arrived at Zed_Comm, where she keeps on telling the wonders of food & wine.
PR & Media Relations Senior Account
With a degree in Political Science, Simonetta has been working in the PR world for ten years, from eyewear to tourism, without bypassing health, fashion and design. A pragmatic perfectionist, used to dealing with emergencies and turning setbacks into opportunities, she joined Zed_Comm at the beginning of 2017 and discovered an affinity also with the world of wine.
Administration Assistant & Press Review Operator. Graduated in business communication with a thesis on customer satisfaction, she moved to Verona over thirteen years ago, working for several companies in the back and front office.
She believes in team working especially for women.
In Zedcomm she deals with press reviews, administrative support and general secretary, using her multitasking skills. She likes impressionist art and travelling, in her free time she enjoys painting sunset landscapes and playing the piano.
PR & Media Relations Account
After graduating in Languages and Political Sciences and spending almost two years in Saint Petersburg, she moves to Milan for the Expo experience. Here she found a job in the wine pavilion, cultivating a true passion for this field. Then, she moved to Verona to work first on trade fairs and events in the wine sector and then on marketing and communication for a large winery on Lake Garda. In Zed_Comm she deals with digital and food&wine press office.
PR & Media Relations Account
Keen on media, communication and travel, he has lived in Berlin and Dublin and travelled extensively in the Old World. After graduating in Public and International Communication, he made his debut in the PR sector and then took a break to manage his family’s restaurant business. However, his passion for communication prevailed and today he is the “male quota” of Zed_Comm.
PR & Media Relations Senior Account
With a degree in Modern Literature, Michela is the creative wordsmith of the team. She loves writing and turned her passion into work, first as part of the editorial staff of a Milan daily, then with consumer and trade magazines. She arrived at Zed_Comm in 2015 after ten years’ experience in the world of PR and media relations. Specialized in the eyewear sector, she is happy to handle the world of fashion, health and food&wine as well.
PR & Media Relations Account
Graduated in Modern Literature, she gained experience in copywriting, digital communication and event planning. Public Relations is her bread and butter. She is fond of the social world and unconventional marketing. She gave her career a turning point in 2019, when she started her journey with Zed_Comm. She is naturally curious, creative and sociable and truly believes in the power of teamwork and profitable collaboration.
A degree in philosophy and a long professional relationship with words as a copywriter and content creator. After a deep experience in wine and food communication, she met ZedComm and a happy collaboration was born. Today – as a freelancer- carefully chooses words and ideas for the agency’s. While she gets up at dawn to run, she reads illustrated books and gets lost in the woods by bicycle.