Milan, 7-8 October 2018
Bottiglie Aperte, organised by ABS Wine&spirits (Aliante Group) involved over 250 Companies from all around the Country and representing the Italian world of wine. Over 900 labels were available to taste in walk-around tastings, dedicated conventions, masterclasses led by the most important sector experts, prizegiving and gala dinners. The appointment in Milan was a great opportunity for the best of the Italian wine world to exchange views and do business.
The Milan Wine Week B2B event
The seventh edition of Bottiglie Aperte was the opening event at Milano Wine Week, as well as the largest B2B event. This year Superstudio Più debuted as the new location, with the objective being to increase visibility in the media and boost numbers.
All-encompassing Press Office
Coordination of press office activities before, during and after the event. Organization of the opening press conference. On-site management of journalists involved.
The exhibition was in the spotlight!
More than 5 thousand Horeca operators attended with a 25% increase compared to last year and a 70% increase in participating Companies making Bottiglie Aperte an unmissable event for trade and passionate wine enthusiasts. Excellent coverage was achieved thanks to the great attention that local and national media, both trade and not, dedicated to the event and work has already begun for the 2019 edition, which will take place 6-7th October.