VERDISSIMA
Milan (Italy), April 2018
Style and the very essence of Made In Italy characterize the Verdissima underwear and beachwear collections. Attention to the needs of a feminine clientele and a refined and exclusive design are coupled with a perfect fit and comfort.
BRIEF
The new Verdissima collections
A dedicated press day to convey the mood of the new collections for the upcoming season in a location specially tailored for the event.
ACTIVITY
Work in progress…
Planning and carrying out of every aspect of the event with the Client, location preparation, media relations and follow up activities
RESULT
A press day in perfect Verdissima Style!
Journalists, stylists and bloggers discovered the brand’s new ranges, identifying the trends and styles for upcoming fashion and lifestyle photo shoots